Click Here For The Foundation Training Part Three

Click Here For The Foundation Training Part Three

Communication flow for working with a lead

Communication flow for working with a lead

When you have found your people you now have to create a lead capture system. You need to cultivate and get leads into your business. ( discuss lead capturing in another lesson. Once you receive your lead which may have been received online through a lead capture system. This could be your website contact form, 3rd party lead generation program, paid ads, chatbot or automated lead capture system or a referral from somewhere else online. There may also be instances where you get the lead directly yourself through researching a database, social media or a website, getting contact information of a person you want to do business with. There may be instances where you get the lead through a live encounter at a networking event or something similar.

When you have found your people you now have to create a lead capture system. You need to cultivate and get leads into your business. ( discuss lead capturing in another lesson. Once you receive your lead which may have been received online through a lead capture system. This could be your website contact form, 3rd party lead generation program, paid ads, chatbot or automated lead capture system or a referral from somewhere else online. There may also be instances where you get the lead directly yourself through researching a database, social media or a website, getting contact information of a person you want to do business with. There may be instances where you get the lead through a live encounter at a networking event or something similar.

Information Required

Information Required

When you capture a prospects lead information, always strive to get

1. Full Name

2. Cellphone Number

3. Email Address

4. Full Mailing Address

When you capture a prospects lead information, always strive to get

1. Full Name

2. Cellphone Number

3. Email Address

4. Full Mailing Address

Lead Captured

Lead Captured

Now that you have the full details of your lead conduct some social media searches for the prospect and see if you can discover them on Facebook, Twitter, Instagram and LinkedIn. This research may become useful later during our six steps.

Now that you have the full details of your lead conduct some social media searches for the prospect and see if you can discover them on Facebook, Twitter, Instagram and LinkedIn. This research may become useful later during our six steps.

Step 1

Step 1

Call your lead and leave a voice message. Record the time and date you performed this task

Call your lead and leave a voice message. Record the time and date you performed this task

Step 2

Step 2

Write an email introducing yourself and following up with your lead. Mention you called and left a voice message on the time and date.

Write an email introducing yourself and following up with your lead. Mention you called and left a voice message on the time and date.

Step 3

Step 3

Text SMS the phone number and add the prospect to the ringless voicemail and text sms system follow ups.

Text SMS the phone number and add the prospect to the ringless voicemail and text sms system follow ups.

Step 4

Step 4

Add the email address to the "Did not answer phone" automated email follow up sequence.

Add the email address to the "Did not answer phone" automated email follow up sequence.

Step 5

Step 5

Add the physical address to the card sending platform and mail out the "Tried to reach you" card.

Add the physical address to the card sending platform and mail out the "Tried to reach you" card.

Step 6

Step 6

If you find the prospect on social media you may be able to leave them a message on the programs instant messenger or chat. Use caution on this step.

If you find the prospect on social media you may be able to leave them a message on the programs instant messenger or chat. Use caution on this step.

FOUNDATION TRAINING #2

You're about to go on an amazing journey, it's a journey into the land of Marketing, When you learn this incredible skill, you will never run out of people to put your product in front of. The problem is, how do you do it, how do you market your product in a way that will have people wanting to find out more and buy it? 

That's what you are about to learn and it's the number 1 reason I created this blueprint. To teach you how to communicate with your prospects, market to them and get them in the buying mood.

FOUNDATION TRAINING #2

You're about to go on an amazing journey, it's a journey into the land of Marketing, When you learn this incredible skill, you will never run out of people to put your product in front of. The problem is, how do you do it, how do you market your product in a way that will have people wanting to find out more and buy it? 

That's what you are about to learn and it's the number 1 reason I created this blueprint. To teach you how to communicate with your prospects, market to them and get them in the buying mood.

ReadySet.Marketing Copyright 2020 All Rights Reserved

ReadySet.Marketing Copyright 2020 All Rights Reserved

In Part One of this Foundation Training we talked about who your ideal customers are, who you will be serving. Now that you know who your customers are and you have created products and services to help them fix their problems, how do you find them? Where do they hang out and how do you locate them? You need to show them your offerings and capture new leads and prospects, otherwise your business dies quickly.

YouTube - Doing a simple search for your product keywords on YouTube can show you the most popular videos, thus giving you an idea of what people are interested in and potentially revealing several influencers in a niche. 

Google Alerts – This is another easy tool that allows you to keep on top of conversations in your industry. It provides alerts when people are talking about something relevant to your startup. Use these alerts for very specific keywords that relate closely to your product — that way, you can engage in conversations tailored to you and see which blogs are discussing something you care about. 

Twitter – Using Twitter search is another easy way to find influencers in a niche. You can use these tools to determine the top Twitter influencers for any topic you care about, and get a feel for the types of conversations going on in your niche.

 

Search engines – Search engines are a simple way to find the top blogs in a given industry. Simply search for things like “top blogs for x” or “best x blogs” to find different resources frequently linked to and discussed online. You can use these tools to search for “personal finance forums” as well.

In Part One of this Foundation Training we talked about who your ideal customers are, who you will be serving. Now that you know who your customers are and you have created products and services to help them fix their problems, how do you find them? Where do they hang out and how do you locate them? You need to show them your offerings and capture new leads and prospects, otherwise your business dies quickly.

YouTube - Doing a simple search for your product keywords on YouTube can show you the most popular videos, thus giving you an idea of what people are interested in and potentially revealing several influencers in a niche. 

Google Alerts – This is another easy tool that allows you to keep on top of conversations in your industry. It provides alerts when people are talking about something relevant to your startup. Use these alerts for very specific keywords that relate closely to your product — that way, you can engage in conversations tailored to you and see which blogs are discussing something you care about. 

Twitter – Using Twitter search is another easy way to find influencers in a niche. You can use these tools to determine the top Twitter influencers for any topic you care about, and get a feel for the types of conversations going on in your niche.

 

Search engines – Search engines are a simple way to find the top blogs in a given industry. Simply search for things like “top blogs for x” or “best x blogs” to find different resources frequently linked to and discussed online. You can use these tools to search for “personal finance forums” as well.

Find your people!

Find your people!

Most of us know that marketing that “sticks” is marketing that makes sense to the customer, where benefits are quantified in the customer’s own terms. 

 IDENTIFY A UNIQUE SOLUTION YOUR PRODUCT OR SERVICE PROVIDES

Most of us know that marketing that “sticks” is marketing that makes sense to the customer, where benefits are quantified in the customer’s own terms. 

 IDENTIFY A UNIQUE SOLUTION YOUR PRODUCT OR SERVICE PROVIDES